Having trouble finding dependable roofers? You’re not alone. The roofing industry is in the midst of a labor shortage that can impact your bottom line. One strategy to help protect your business is to retain employees currently on staff. Here are the do’s and don'ts of employee retention in the roofing business.  

Why work harder when you can work smarter? Boosting productivity is absolutely one of the most effective ways to grow the bottom line. Use these five roofing productivity tools to send productivity through the roof.

Will a CRM help you work smarter? For many roofing replacement businesses, a customer relationship management (CRM) system is a mission-critical business tool for building a healthier bottom line. This quick guide will give you the basics about CRM platforms for roofing sales, marketing, and productivity.

Show, don’t tell. That’s the emerging message for roofing business owners and managers who want to engage consumers and stand out from the competition. This guide will help you leverage the power of visual content in your roofing marketing to land more leads and boost your business.

From word-of-mouth to online reviews, the testimonial is the most effective way to market your roofing business. So how do you take a happy customer’s testimonial and leverage it into a long-lasting referral?

So what do customers really think of your roofing replacement business? A customer survey is one tool that helps you discover the answers. A well-designed questionnaire will help guide the informed decisions that lead your company to more referrals, a more effective marketing strategy, and healthier profits. 

Check out these customer survey etiquette tips for creating roofing surveys that will benefit your business.

Roofing sales, one of the most important aspects of your roofing company. Is it time to reboot your sales presentation? Use these ten roofing sales tips to raise your homeowner presentation game so your business can book more projects. 

Dented HVAC units. Smashed bushes. Shattered birdbaths.

Roofing is a messy job.

No matter how hard a crew tries to protect a job site, the risk of property damage is always present. Check out these tips to reduce the possibility of property damage so you can keep your business expenses lower and maintain a great reputation.

Marketing for roofers can be a tough hill to climb, but it doesn't have to be. We are here to make the climb a little easier. You understand social media sites, like Facebook, Twitter, or Instagram, can help you engage roofing prospects and customers—but how can you make these networks work for you? Check out these best social media practices to help you market your roofing business to a healthier bottom line.