You’re more than a roofer—you’re a skilled professional with the materials and expertise to protect a homeowner’s biggest and most visible investment: their property. That means there’s more to successful roof replacement than simply nailing new shingles to the roof if you want to create and maintain happy roofing customers.

These do's and don'ts will help guide you in building customer relationships on the job.

Social media presence is virtually a must-have when you want to connect with prospects and customers, but it’s not your only option. A newsletter—yes, that decades-old marketing tool—is another option to add to your digital marketing toolkit. Dive into these HVAC marketing tips that will help you connect with your leads through a newsletter.

Is it time to add a roofing sales professional to your business? Whether you’re an old pro at hiring salespeople or this will be your first sales hire, these tips will help you refine or develop a framework for finding the right salesperson for your roofing or construction company.

No matter how busy it gets during peak roofing season, it’s still essential to make sure your contracting company creates a positive impression through electronic and online channels. Take advantage of this quick five-step marketing checklist for roofers designed to keep your business clean online all year long.

Are you feeling the heat yet? And we’re not talking about the temperature. Late summer is a peak season for roofing businesses, a time often marked by long days of work and weeks of backlogs. But don't worry—we've got you covered with eight roofing business productivity tips to help you survive the height of roofing season.

Customer relationship management (CRM) software is one tool that will help you rock productivity and make better-informed decisions for your roofing company. Ask these nine questions when it’s time to invest in a CRM system for your roofing marketing, sales, and productivity.

Having trouble finding dependable roofers? You’re not alone. The roofing industry is in the midst of a labor shortage that can impact your bottom line. One strategy to help protect your business is to retain employees currently on staff. Here are the do’s and don'ts of employee retention in the roofing business.  

Why work harder when you can work smarter? Boosting productivity is absolutely one of the most effective ways to grow the bottom line. Use these five roofing productivity tools to send productivity through the roof.

Will a CRM help you work smarter? For many roofing replacement businesses, a customer relationship management (CRM) system is a mission-critical business tool for building a healthier bottom line. This quick guide will give you the basics about CRM platforms for roofing sales, marketing, and productivity.

Show, don’t tell. That’s the emerging message for roofing business owners and managers who want to engage consumers and stand out from the competition. This guide will help you leverage the power of visual content in your roofing marketing to land more leads and boost your business.